Author: Carla Marshall

Carla Marshall is the Content Marketing Manager at TubeBuddy. She has 10+ years of experience in video marketing, social media management, content marketing, DRM, and SEO.

One Simple Trick For Getting MORE Views on YouTube!

Want to know the simplest way to dramatically increase views on your YouTube? It might seem unusual, but it’s insanely effective! We call it Reverse Content Creation. But first, let’s talk about why certain videos rack up views. Impressions Click-Through Rate The most significant factor determining how many views a video usually gets is the Impressions click-through rate. You’ll find those details in your Video Analytics data on YouTube Studio mobile and desktop. In super simple terms, a 10% Impressions Click-Through Rate means that out of everyone who saw your video, 10% actually clicked and watched it. So, let’s say YouTube showed your video 1,000 times on the platform, and 100 people clicked and watched it, then your Impressions Click-Through Rate (CTR) would be a respectable 10%. The higher this number, the more views your videos will usually receive. You boost this number by crafting irresistible thumbnails and titles around topics your audience finds interesting. We believe this is the most important metric for getting more views on YouTube. You’ve probably heard about the importance of retention, average view duration, and smashing the like button. However, those metrics come into play after someone clicks on your video. People click on… Continue reading One Simple Trick For Getting MORE Views on YouTube!

7 Painful Truths EVERY Small YouTube Creator Needs To Hear

These are seven painful truths you really need to learn as a YouTuber. You’ll progress faster if you do. Give them some thought so you can move forward with more success than you thought possible. Read ahead for our tips or watch the following video for more info: #1: YouTube’s Algorithm is NOT Responsible for the Failure of Your Low-quality Content Sorry, but poor-quality content will not gain traction no matter how hard YouTube pushes it. 99% of the time, if a video flops, there’s a legitimate reason why. Many creators attribute their video’s underperformance to YouTube’s algorithm without fully examining the analytics. The truth usually lies deeper in the data. Read The YouTube Algorithm Explained: Top 5 Things You NEED to Know to understand how the algorithm really works. #2: Content is Queen, and Thumbnails are King The best content in the world will always be held back by a poor title or thumbnail. Just like the tastiest food in the world won’t be eaten if it looks unappealing. Now, this is not giving you permission to make a garbage video and make a banger title and thumbnail for it. That’s not going to work. But don’t think that… Continue reading 7 Painful Truths EVERY Small YouTube Creator Needs To Hear