Author: TubeBuddy

Grow on YouTube for Small Channels: 11 Settings to Turn On (or Off) Now

Every creator wants to grow on YouTube, but it’s especially important for small channels. There are no shortcuts but there are definitely some YouTube channel tweaks, YouTube hacks, and YouTube shortcuts that can help.  While it can feel impossible, if you do the work, you will grow your YouTube channel… and if you use TubeBuddy, you’ll grow even faster.  With that in mind, here are 11 YouTube settings every channel that’s looking to grow should change. It won’t take long. These are all easy changes to make but they can have an outsized impact, boosting your visibility, engagement, and overall performance.  Our advice? Open your YouTube Studio in another tab or window and follow along with our checklist of settings every channel looking to grow on YouTube should change. Which checklist is that, you ask? Let’s get to it! Here’s a guide on the top 11 YouTube settings you must turn on to grow your channel effectively. 1. Disable Automatic Chapters YouTube’s AI-generated chapters might seem useful, but they can often misrepresent your content and harm viewer retention. Left to its own devices, YouTube won’t do a great job of optimizing your chapter names for YouTube SEO.  Instead, manually add… Continue reading Grow on YouTube for Small Channels: 11 Settings to Turn On (or Off) Now

Master YouTube’s New ‘For You’ Feature

YouTube creators, there’s something new on the block! YouTube’s ‘For You’ feature is the latest customization that’s shaking up the way viewers interact with channels. If you’re looking to boost your channel’s visibility and increase views and subscribers, understanding and setting up the YouTube ‘For You’ feature is your next move. Let’s cut through the noise and dig into how to customize your channel’s ‘For You’ settings to get the most out of this new feature. Decoding the ‘For You’ Section Imagine a concierge for your YouTube channel, one that knows what your viewers like and presents them with a platter of your videos they’re likely to enjoy most. That’s the ‘For You’ section. It’s a personalized line-up of your content, catered to individual tastes, directly on your channel page. Why the ‘For You’ Section is a Win-Win This isn’t just another update. The ‘For You’ section could become the engine that powers your channel to new heights. It’s about getting your content in front of people who are most likely to hit that subscribe button. Think of it as the matchmaker of YouTube, connecting your videos with viewers who are into what you’re creating. Fine-Tuning Your ‘For You’ Approach You… Continue reading Master YouTube’s New ‘For You’ Feature

YouTube: Brand Marketer’s Biggest Untapped Medium

An Untapped Platform Due to its extensive reach and popularity, a YouTube marketing strategy seems like a no-brainer inclusion in any campaign. However, less than 10% of businesses have their own channel, according to Brand Watch. That makes YouTube one of the most valuable, untapped marketing platforms available today. If you’re one of the many business owners or marketers who hasn’t yet taken advantage of YouTube, today is the day to get started. The platform requires minimal investment, precision targeting, simple viewer-to-consumer paths, built-in ROI tracking, and greater ad reach for 18- to 49-year-olds than all cable networks combined. In addition, it’s a great place for potential markets to better understand you and your brand. And if you’re needing some inspiration before you get going, we’ve got you covered. Read on for examples of various brands across the industry that all use YouTube to connect with their target audience and gain brand recognition. Brands That Are Succeeding Let’s take a quick look at some YouTube usage stats:  That’s a lot of traffic. It’s also true that there’s a lot of noise on the platform, with 500 hours of video being uploaded every minute. And while every brand must find their… Continue reading YouTube: Brand Marketer’s Biggest Untapped Medium