Same Tool. Bigger Mission.
TubeBuddy has joined GameSquare. We're building the future of the creator economy, together.
Read the Letter from our CEO
Same Tool. Bigger Mission.
To the TubeBuddy Community,
Since day one, our mission has been simple: help creators and brands work smarter on YouTube. Today, we’re taking a massive leap forward in that journey. TubeBuddy has been acquired by GameSquare.
We know what you might be thinking. "What does this mean for me?" It’s the first question anyone asks when a tool they depend on joins a new company. The short answer is: Same Tool.
Your license isn’t changing. The 65+ features you rely on — from SEO optimization and bulk editing to Topic Analysis and Niche Insights — are staying exactly where they are. The content strategy and audience understanding tools we’ve been investing in? Still here, still growing. We are still TubeBuddy.
But there’s a second part to this story: Bigger Mission.
Joining GameSquare gives us the resources to go after the ambitions we’ve always had. We’re already working on some exciting things, and this partnership lets us move faster and think bigger about what TubeBuddy can become. We can’t wait to show you.
Thank you for trusting us with your channels. We’re excited about what’s ahead.
With love ❤️
The TubeBuddy Team
Who is GameSquare?
GameSquare (NASDAQ: GAME) is a cutting-edge media, entertainment, and technology company transforming how brands and publishers connect with Gen Z, Gen Alpha, and Millennial audiences.
With a platform that spans award-winning creative services, advanced analytics, and FaZe Esports — one of the most iconic gaming organizations — GameSquare operates one of the largest gaming media networks in North America.
As a digital-native business, GameSquare provides brands with unparalleled access to world-class creators and talent, delivering authentic connections across gaming, esports, and youth culture.

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