Do ASMR YouTubers Make Money? Can I?!

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July 27, 2023
How ASMR Channels can Make Money on YouTube

Do ASMR YouTubers make money? Some certainly do!

For most YouTube creators, making money starts with building an audience, monetizing your YouTube channel, and always being on the lookout for other revenue generation opportunities. ASMR content is no different.

Before we get into how ASMR YouTube creators make money, let’s define ASMR. ASMR stands for autonomous sensory meridian response. It’s a phenomena that many people report as a feeling of tingling, often starting in the scalp and traveling through the body. It’s a low-grade euphoria brought on by certain sounds or sights.

On YouTube and elsewhere, ASMR is a content niche filled with creators trying to induce this response in viewers with sounds and images. For example, ASMR creators might speak in a whisper, pop bubble wrap, run a makeup brush across their microphone to try to elicit an ASMR response.

Some ASMR videos rack up millions of views. Gibi ASMR is among the best known ASMR creators. Their channel is monetized and is closing in on 2 billion views with around 4.75 million subscribers. So do ASMR YouTubers make money? Yes, but it’s a competitive niche. Here are some ways ASMR YouTubers make money.

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How do ASMR YouTubers Make Money?

Monetize Their ASMR Channel

Once you hit the YouTube monetization thresholds — and as a creator who follows the YouTube Community Guidelines — you can get a cut of revenue generated from ads around your videos. This is the key for most creators to generate income on YouTube.

To monetize your channel, you must have at least 1,000 subscribers and 4,000 hours of watch time over the last 12 months or 10 million YouTube Shorts views over the past three months.

Do ASMR YouTubers make money? An ASMR YouTuber rubs a makeup brush over the foam cover of a podcasting microphone

Create Sponsored Content

If your ASMR channel has a big enough and engaged enough audience, you might be able to work with advertisers and publishers to make sponsored content for their brand. 

In other words, getting paid to make content that showcases a brand’s products or services.

Whatever content niche you’re in, don’t forget that sponsored content has to be clearly labelled as such, according to FTC disclosure rules.

Jump on Patreon

ASMR is a unique content category and creators Patreon is a site where fans, or “patrons,” can give money to support their favorite creators on a regular basis. With a loyal ASMR channel following, creators can open a Patreon account, offering exclusive content or other perks to patrons in exchange for their ongoing support.

Selling Merch

Merchandise sales are another another way ASMR YouTubers make money. Offering t-shirts, mugs, hats, or other branded merchandise. You could manufacture and sell your own stuff using a site like Spring (formerly Teespring) or Printful. The key to making money with merch is finding the products the audience responds to and getting creative with what you offer.

How do ASMR Creators Make Money with Donations?

ASMR YouTube content requires the audience to fall into a quiet, relaxed state. Ads or sponsorships that interrupt ASMR content are antithetical to that goal. Some ASMR creators will ask for audience donations, either instead of or along with other revenue-generating ideas.

Use a service like PayPal, Cash App, Venmo, or other options to accept donations, and include a donation button in your video and channel description.

Do ASMR YouTubers Make Money?

Again, some do. Every creator’s journey is different but regardless of the content niche, making money on YouTube takes time, dedication, and effort. It starts with building an audience and great content, and taking every opportunity to grow your YouTube channel.

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