Meet Tim Schmoyer.
The first creator to train other YouTube creators, Tim has grown his company into one of the biggest YouTube education resources out there.
We had a chance to talk to Tim and learn a bit more about his life as a creator.
Tell us a bit more about your channel.
I became the first creator to start training other YouTube creators in 2011, and today my company, Video Creators, has been featured by FOX, Forbes, BBC, and even by YouTube themselves. I’ve done YouTube strategy for brands like Disney, HBO, Budweiser, eBay, Warner Brothers, television stars, and new creators alike. It’s been amazing to see our team at Video Creators help our clients organically earn over 14 billion views and 61 million subscribers!
Why did you become a creator?
In 2006, I was dating a girl in graduate school and wanted to introduce her to my family across the country. I had just heard of a website called YouTube and figured videos would be a perfect way to do it. Today we would call them vlogs, but back then, it was just being awkward in public with a camera as we went out to dinner, to the park, and hung out playing video games.
But then other people started watching, which freaked me out a bit, so I started digging into YouTube to figure out how these people were finding my videos, why they were watching us, and what kept them coming back for more.
After reaching about 1 million people a month with our vlogs, in 2011 I became the first creator to start training YouTube creators how to reproduce those results.
Who are some of your favorite YouTube creators?
What one piece advice would you give to your fellow creators?
Optimize your content for humans, not for robots.